WhatsApp Business, Fully Integrated Into Your CRM
Two billion people live on WhatsApp. HighLevel puts those conversations in the same inbox, automations and pipelines as everything else.
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The WhatsApp add-on connects the WhatsApp Business API directly to HighLevel: conversations land in the unified inbox alongside SMS and email, contacts merge into the CRM, and workflows can send WhatsApp messages like any other channel.
For businesses in Europe, LATAM, India and much of the world, WhatsApp isn't optional - it's where customers reply. Template messaging, automated follow-ups and AI-assisted responses make it a true marketing channel rather than a lone phone in the corner.
- Official WhatsApp Business API integration
- Unified inbox with SMS, email, calls and DMs
- Workflow automations can message via WhatsApp
- Template messages for compliant outreach
- Conversation AI can reply and book on WhatsApp
- $10/month per sub-account add-on
Agency angle
Reselling WhatsApp-enabled CRM to businesses with international customer bases is an easy differentiator - most competing local-agency stacks stop at SMS.
Ready to try it yourself?
Run WhatsApp Business conversations inside HighLevel - unified inbox, automations, broadcasts and AI replies for $10/month per account.
Frequently Asked Questions
How much does the WhatsApp integration cost?
$10/month per sub-account plus Meta's standard conversation fees - among the cheapest routes to the official API.
Can automations send WhatsApp messages?
Yes - workflows treat WhatsApp as a first-class channel using approved message templates.