HighLevel Updates: February 2026 Roundup

February 2026 was a channel-economics month. WhatsApp pricing changed in users' favor, coexistence with existing WhatsApp Business apps went generally available, and Social Planner's analytics grew to cover YouTube, Google Business Profile, Pinterest and TikTok.

For the strategic picture on why these channels matter to local businesses, our feature guides linked throughout give the full context.

WhatsApp: cheaper and easier to adopt

• All service conversations became free of cost under WhatsApp's pricing change - inbound-driven support threads no longer bill per conversation
• WhatsApp Coexistence went GA - businesses keep using the WhatsApp Business app while HighLevel connects to the same number, removing the biggest migration objection we discuss in the WhatsApp integration guide

Social: YouTube joins the schedule

Social Planner gained YouTube video and Shorts scheduling, plus analytics for YouTube, Google Business Profile, Pinterest and TikTok. Between this and comment management, the planner covered in our mobile posting guide is now a legitimate all-channel tool - and consistent GBP posting feeds the local SEO loop described in the reputation guide.

Email campaign upgrades

The improved email campaign flow and summary page entered Beta Labs, resend-to-unopened extended to RSS batch schedules, and YouTube Live embeds arrived in campaigns. If you run the A/B discipline from our subject-line testing guide, the new summary page makes results much easier to read.

CRM and commerce housekeeping

Companies now support bulk add/edit/remove of contacts, subscription products accept coupon codes, client portal users control email notification preferences, stores gained interaction effects, and enhanced terms-and-conditions options tightened checkout compliance for the store builder. Workflow builders also got a practical pattern for handling multiple Google Sheets rows - the kind of automation depth our guides collection exists for.

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